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HPMC
2008
2011
2023
📅 Our Journey

Timeline of LANDU's Growth and Development

2008

Foundation

LANDU was established by Mr. Cui in Jinan, Shandong Province, China, marking the beginning of a journey in advanced chemical manufacturing.

The company began global sales of Cellulose Ethers and Redispersible Polymer Powder (RDP) products, laying the cornerstone for its future international operations.

Landu Logo
Initial brand emblem introduced
2011

First Cellulose Ether Plant Commissioned

The completion of LANDU's first cellulose ether production plant represented a major milestone.

With an annual capacity of 15,000 tons, this vertically integrated facility allowed full control over production parameters, from raw‑material input to final product quality.

The investment created a robust backbone for consistent quality assurance and supply‑chain independence, establishing LANDU as a reliable, self‑sufficient manufacturer.

Landu Cellulose Ether Factory
Landu Cellulose Ether Factory
2015

Expansion into RDP Manufacturing

To meet rapidly growing global demand, LANDU inaugurated its Redispersible Polymer Powder (RDP) factory in 2015.

The new site reinforced operational flexibility and expanded supply capacity, strengthening the company's leadership in high‑performance construction additives.

Landu RDP Factory
Landu RDP Factory
2017

Research Center and Globalization

A pivotal year for innovation, 2017 witnessed the founding of the Jinan Technical Research Center, empowering LANDU with advanced analytical equipment and an experienced R&D team.

This strategic step enhanced the company's ability to deliver tailor‑made cellulose ether and RDP solutions for diverse industrial applications.

The same year marked LANDU's formal entry into the international market, building a global network of partners and clients while promoting the vision of "Innovative Chemistry for a Better World."

Innovation Lab
Innovation Lab – Non‑Surface Treated Solutions
2020

Capacity Expansion: Wuqiao Plant Phase II

LANDU commenced pilot production at the Wuqiao Phase II factory, increasing its annual cellulose ether capacity to 40,000 tons.

The expansion strengthened international supply stability and improved manufacturing resilience, ensuring uninterrupted delivery to customers worldwide despite rapidly changing market environments.

Wuqiao Production Facility
Wuqiao Production Facility – NOVASTAR Instruments
2022

Scaling Up & Sustainability Commitment

With the successful increase of cellulose ether capacity, LANDU further expanded RDP output to 20,000 tons per year.

In the same year, the company achieved a major milestone—complete REACH certification for its full product portfolio—demonstrating compliance with global safety and environmental standards.

This year also marked the launch of LANDU's Sustainability Initiative, emphasizing eco‑friendly production, resource efficiency, and circular‑economy practices.

REACH Certified
🌱 Sustainability Initiative
📈 20,000 Tons RDP Capacity
Sustainable Development Goals
Sustainable Development Goals & Certifications
2023

New Headquarters and Modern Workplace

To provide its employees with a modern, efficient, and inspiring environment, LANDU completed construction of its new corporate office building in 2023.

This milestone signified the company's transformation from a start‑up sales entity into a comprehensive organization integrating production, research, and global service.

Landu Office Environment
Landu Office Environment – NOVASTAR HQ
Landu Business Meeting
🚀 Looking Ahead

A Promising Future: Advancing Together

LANDU's story continues—driven by manufacturing excellence, deep technical know‑how, and an unwavering commitment to innovation.

Looking ahead, we remain devoted to developing high‑quality, sustainable chemical solutions that empower our partners in construction, daily chemicals, coatings, and industrial applications.

Guided by the values of integrity, collaboration, and continuous improvement, LANDU will move forward hand‑in‑hand with employees, customers, and partners worldwide, contributing to global sustainability and social progress.

📩 Contact Us — Partner with LANDU to shape a more innovative and sustainable future.